PROMOTIONAL

Following the singer's death in 1959 Johnny C. Beecher relaunched Holly's official English fan club, helping to keep his reputation alive at a time when he was practically forgotten in America. As Beecher stated in an interview, he kept 'in touch with Buddy's parents, Ella and L.O., and I can say that without them it wouldn't have been possible, as they sent us all sorts of information and photographs that kept up our enthusiasm. The Crickets also helped out and were pretty nice considering all we ever asked 'em was, "What was Buddy really like." Despite that, we became pals.

All items clear and complete, in a brown card folder, and in good condition on lightly-aged paper, with occasional rust marking. Items are often accompanied by covering letters from members of the agency. Includes, among other items: 'Outline Proposals for Action in the British Market', August 1949 (8vo, 9 pp); 'The British Watch Market', August 1949 (8vo, 19 pp); 'Jewelry News Digest Number 19 | For The Swiss Federation of Watch Manufacturers', November 1949 (8vo, 13 pp); 'Swiss Watch Repair Parts Programme' (8vo, 19 pp); 'Report of F. H. Publicity Montreal Office | Jan. 30th to Feb.

4to (28.5 x 21.5 cm): 8 pp. In original buff printed wraps. Printed on shiny art paper. Text complete and clear. Lightly spotted, with central vertical fold, grubby wraps, rusted staples. Twelve photographs, ranging in size from half- to quarter-page: 'General View of the Bofors Works', 'Erecting shop', 'Fitting shop', '15 cm. Guns', 'Hardening tower', '15 cm. (6 inch.) double gun-carriage M/12', 'Rolling Mill housing, weight 33 tons', 'Runner for water turbine', 'Ore Crusher', 'Exterior of the Bofors Steel Works', 'Screw Automatics' and 'Details'.

An irregular rectangle of paper, roughly five inches by three and a half, with the image of a 1950's television printed on one side in light and dark brown. In good condition, with negligible glue-staining to front. The screen, roughly 1 1/2 inches by 2 inches, is cut away, with the image of a waving bespectacled man with a chimp laid underneath on piece of transparent plastic.